The dual challenge of digital transformation: accessibility and sustainability
Digital transformation brings opportunities, but also challenges. While AI consumes more and more energy, a significant portion of Belgians remains digitally vulnerable. How can we ensure both inclusive and sustainable technology?
by Steven De Haes, PhD, Jan Beyne, PhD, Hans De Backer
| March 4, 2025
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In 2023, 40% of Belgians were digitally vulnerable, and in 2024, one in three had never used generative AI. Meanwhile, AI’s impact on our environment continues to grow. Training GPT-3, the predecessor of the latest version, for example, required 1,287 megawatt-hours of electricity, and by 2030, AI could account for as much as 3.5% of global electricity demand. Digital transformation is not just about progress but also about responsibility. It is crucial to make technology accessible to everyone while making sustainable choices.
Digital transformation requires more than just technological expertise. It starts with a clear strategy and strong policies. Before making major investments, it is essential to determine how digital technology can create value for your company and your customers. This process can be approached step by step, with accessibility and sustainability as key focus points.
IT is playing an increasingly important role in the boardroom. It’s not just about keeping systems running but also about how technology drives sustainable growth and innovation. Executives must view technology as a strategic asset that creates value—not only for efficiency but also for the future of the company and society.
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Steven De Haes, Dean and Professor Digital Strategy & Governance (AMS)
Accessibility for all
Digital vulnerability affects more people than you might think, often starting with accessibility: one in seven people has some form of disability. Inclusive digital solutions are therefore essential to ensure no one is left behind. However, biases in AI models remain a challenge, and many people do not fully understand how AI works. Without the right knowledge, AI could even widen the digital divide, further excluding vulnerable users.
Research shows that 40% of Belgians have weak digital skills, and one in three has never used generative AI. The gap between those with digital skills and those falling behind is widening. Making technology like AI accessible to everyone is essential. This requires not only technical solutions but also a greater focus on education and awareness. That way, everyone can benefit from AI without it becoming a barrier.
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Hans De Backer, General Manager Digital for Youth
Sustainable IT Practices
The production of IT equipment is a major source of CO₂ emissions. Often, the biggest impact comes not from usage but from manufacturing. Circular IT solutions, such as refurbished devices, are a step in the right direction, but reliance on new raw materials remains a challenge. The EU Green Deal 2050 requires companies to measure their sustainability efforts and phase out non-sustainable activities. This affects not only large corporations but also social enterprises.
Sustainable IT is more than just reusing devices—it requires a fundamental rethink of the entire technology lifecycle. Companies must consider the impact of their choices at every stage, from production and usage to end-of-life. They should also integrate broader social and ethical considerations into their sustainability strategy.
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Jan Beyne, Assistant Professor Sustainability Management (AMS)
Finding the Right Balance: What’s Next?
We cannot ignore AI and sustainable IT, but we also shouldn’t blindly rely on technology. We need to make choices that create real value, measure impact both quantitatively and qualitatively, and collaborate with partners who embed sustainability and inclusion into their digital strategy. Digital transformation should always align with the core values of socially driven organizations.
